You enjoy answering "how do I pay in Argentina?" in a Reddit thread or Telegram group. That's the job.

About Peanut

Peanut is a money app that lets you pay MercadoPago in Argentina and PIX in Brazil. Rates are 5-25% better than your credit card. Instant payments. Works with just a passport.

We're 4 people. Product works. Users love it. Zero marketing has been done — which means there's nothing to inherit and everything to build. You'd be the first growth hire.

What you'll do

Be the helpful person in communities (50% of your time). Not posting brand content; actually being present in the spaces where nomads and expats ask payment questions. Reddit (r/digitalnomad, r/argentina, r/brazil), Telegram city groups, WhatsApp expat groups, NomadList, Facebook groups. Help people with real questions. Mention Peanut where it's the honest answer. Use AI tools to monitor 20+ channels, surface relevant threads, and draft responses for your review.

Hire and manage a content freelancer (~20%). Budget: $500-1,500/month. Find someone in Buenos Aires or Floripa who can make more content. You write the briefs ("film yourself scanning a QR at this café, show the rate comparison"), review the output, and use AI to repurpose each piece across TikTok, Reels, Twitter, and Instagram.

Hire and manage a BA ambassador (~15%). Budget: $300-600/month. Someone in Buenos Aires — ideally an existing Peanut user — who handles coworking partnerships, hostel flyer placement, and demo sessions. You set their goals and track results.

Make referral rewards visible (~15%). Referral rewards are live in the app but most users don't know. Weave them into community posts, content briefs, ambassador talking points. Propose in-app visibility improvements to the dev team.

Track what works. Set up UTM tracking. Report weekly on what channels are converting. Kill what isn't working.

Who you are

Nice-to-haves